Senior Marketing Operations Specialist
Company: VirtualVocations
Location: Grand Rapids
Posted on: October 12, 2024
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Job Description:
A company is looking for a Senior Marketing Operations
Specialist responsible for managing email marketing campaigns and
supporting the Global Marketing team.
Key Responsibilities
Manage end-to-end execution of email marketing campaigns
Collaborate with marketing teams to develop and implement marketing
automation programs
Oversee data management, including segmentation, cleansing, and
enhancement of the marketing database
Required Qualifications
5 years of marketing operations experience with marketing
automation and CRM
Hands-on experience with project management tools, preferably
Asana
Knowledge of database health and hygiene analysis
Experience with marketing funnel and lead management
Basic HTML knowledge required
Keywords: VirtualVocations, Wyoming , Senior Marketing Operations Specialist, Advertising , Grand Rapids, Michigan
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